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Crowd Talk Top 100 Kitchen & Bath 2014

2023/07/07

In 2014, the "emblem gathered strength, create the future" activities, so that the kitchen and bathroom industry elites and designers around the country gathered in Hefei, Anhui Province, to spend the industry event. In addition to harvesting the honor of the top 100 kitchen and bathroom list, what did the participants gain, what emotional touch and rational thinking, please see my on-site interview report.

Liu Guangren, General Manager of Anhua Sanitary Ware Division: the power of big data

The China Building Decoration Association's annual selection of China's top 100 kitchen and bathroom has a profound impact on the industry, and the industry's best companies are selected for publication, which can guide the development of the industry.

Beijing University Research Center report data has a certain degree of help to enterprises, including consumer age, gender, education, consumer psychology consumer industry research and aggregation, the industry's product development, sales to play a guiding role. The correlation data analysis of the specific needs of consumers is exactly what Anhua Sanitary Ware currently needs to know.

First Tao stainless steel faucet marketing director Liu Xiaosong: bathroom how to think more integrated with the Internet

The first time to participate in China's top 100 kitchen and bathroom brand activities, feel that the scale of the event is relatively large, for the enterprise threshold is relatively wide. As a representative of the enterprise to participate in the top 100 ceremony, the main thing is to communicate with friends in the industry. After listening to the keynote speech in the morning, I benefited a lot from the analysis of industry data and terminal analysis, which is still helpful to enterprises.

Relative to the enterprise, how to combine with the Internet is the next problem that each enterprise will encounter. Bathroom products are now the state of the Internet and products separate business, and Xiaomi mobile phone is completely combined with the Internet, it does not need the terminal. Although sanitary products and Xiaomi mobile phones have the essence of the difference, but the focus is how to better combine with the Internet.

The most important thing is the discount, seek discount itself is already a way of life, we in the kitchen and bathroom home enterprises, will have this discount, but consumers still feel false. In this process

In 2014, the "emblem gathered strength, create the future" activities, so that the kitchen and bathroom industry elites and designers around the country gathered in Hefei, Anhui Province, to spend the industry event. In addition to harvesting the honor of the top 100 kitchen and bathroom list, what did the participants gain, what emotional touch and rational thinking, please see my on-site interview report.

The kitchen and bathroom appliance market is regarded as the last piece of "big cake" in the domestic home appliance industry. In recent years, the kitchen and bathroom appliance market has been booming, with product sales accounting for 10% of the overall sales of the home appliance industry. Authoritative research institutions expect that in the next five years, kitchen and bathroom appliance sales will grow at an average annual rate of about 30%.